THE TWELVE · $249/MO · THREE SESSIONS A WEEK · LAKE BLUFF

A ROOM OF TWELVE. NOBODY GETS LOST IN IT.

The Twelve is a coached group block at Crucible Fitness in Lake Bluff. Three sessions a week, capped at twelve athletes. A Race Block if you have a date, a Build Block if you don’t.

Tuesday and Thursday at 6:30pm for seventy-five minutes. Saturday at 10am for ninety. Train a single Race Block, a full season of A and B races, or stay in year-round on Build Blocks just to get fit.

Reserve a founding spot — $49 Check your readiness

Ten founding spots for the first block. The $49 holds your seat and comes straight back when you start — and it’s fully refundable any time before the block begins. Not ready to commit? Join the list — you’ll hear when the doors open.

The week

THREE SESSIONS. NONE OF THEM WASTED.

TUESDAY 6:30PM — STRENGTH AND STATIONS

Seventy-five minutes. Sled push, sled pull, farmers carry, lunges — the four stations that end most first-timers’ races, loaded properly and practised tired.

THURSDAY 6:30PM — COMPROMISED RUNNING

Seventy-five minutes. Running immediately off a station, over and over, until your legs stop arguing about it. The session that separates a finish from a fade — and the one people skip when they train alone.

SATURDAY 10AM — THE LONG PIECE

Ninety minutes. Race simulation at your target pace, with the roxzone timed like it’s real. You leave knowing what your race is actually going to feel like.

Training runs in twelve-week blocks. A Race Block lands on your date; a Build Block rolls into the next one — stay for one race, a full season, or year-round.

THE SESSIONS, LOGGED.

Every session goes into Everfit with your numbers against it. Twelve weeks in, you see exactly what moved.

The Twelve covers your sessions, the block structure and guidance for your off days. Want the other four days written to you? Add The Rewrite — $249 + $199, $448 a month exactly.

Ten founding seats are open — $49 holds yours →

The price

$249 A MONTH. $687 FOR THE FULL BLOCK.

Cancel monthly with 30 days’ notice — longer than The Rewrite, because a spot in a room of twelve has to be refilled. Or pay up front for the full 12-week block.

Thirty-six coached sessions across the block, in a room capped at twelve, with a coach who races the distance himself.

Included: all three weekly sessions, the group chat between sessions, a race-week pacing plan for your event, and a meetup on race day. Members also get early access to HYROX tickets when they go on sale, so you’re in before the popular waves fill.

The Finisher Promise

Complete a full twelve-week block as written, and if you don’t cross the finish line at your target race, your next block is on me.

CRUCIBLE FITNESS, LAKE BLUFF.

421 W Washington Ave, Lake Bluff. Free parking, easy from anywhere on the North Shore. Bring trainers you’d run a 5k in — everything else is there.

Prefer one-to-one? Ninety minutes at Crucible — $150 →

Questions — cancellation, soreness, missing a week? Every answer is on the FAQ page.

Twelve spots. One block at a time.

The Founding Ten

Ten founding seats are on sale now — $49 holds yours. You hear the start date first, and you get 48 hours to claim your place before the list is offered a thing. The $49 comes straight back the day you start — or any time before the block begins, for any reason. If the room doesn’t open, everyone is refunded without asking.

It’s for you if you’ve got a race date — or want one — you can make Tuesday and Thursday evenings and a Saturday morning in Lake Bluff, and you want judged standards, not just a sweat. Training remote, or building on your own? The Rewrite ($199/mo, online) or The Blueprint ($109, self-guided) is the better door — and both move with you into the room later.

Blocks for Chicago open in late October. Get on the list now and you’ll hear before it goes public. Book a 20-minute call and we’ll work out whether The Twelve is right for you.

Twelve places. You’ll hear when spots open — nothing else.

Reserve a founding spot — $49TALK ABOUT A SPOT